Velour fabric manufacturer

Velour starts life as terry. The loops are sheared to a uniform height and the surface is brushed, which produces a dense pile that catches light in one direction and absorbs it in the other. That directional nap is exactly why it looks expensive — and exactly why it is difficult. Any unevenness in shearing, any tension mark from dyeing, any over-pressed area in finishing, and the shading shows immediately.

Getting it right is a processing problem more than a knitting one. The fabric has to be dyed at low tension so the pile is not crushed, and the shade has to hold across every roll in an order because two velour panels a quarter-shade apart are obvious on a finished garment in a way that jersey never is. Right-first-time dyeing matters here more than anywhere else in the plant, and it is the single biggest reason we invested in European soft-flow dyeing.

We make velour in solid shades, printed, burnout (where a chemical removes part of the pile to leave a pattern), and embossed. Cotton velour is the standard; cotton/polyester blends give better recovery for fitted pieces. Weights run 240–400 gsm depending on whether the piece is a summer dress or a winter shirt jacket.